Aller Kvindeløb

Running party of the year for women

After 20 years as a Femina Kvindeløb, this years best running part now becomes Aller Kvindeløb. Aller Kvindeløb is a holistic experience with a splendid mix of cosy togetherness, beautiful running routes through scenic areas, as well as shopping, delicious goodybags and elegant prizes.

You can choose 3 or 5 km walk, 5 or 10 km run. The womens running celebrates life, community and joy. It is a total experience filled with inspiration, cozy get-together, beautiful running routes, and delicious goodiebags. Then join us for May 2020, when the Femina together with SUNDAY, IN, ELLE and Vi Unge jump in the running shoes for the best women’s running of the year and visit 6 Danish cities:

Haderslev the 5th. May
Esbjerg the 6th. May
København the 10th. and 11th. May
Næstved the 12th. May
Herning the 19th. May
Viborg the 20th. May

Are you interested in cooperation?
The venue provides a framework of experience before and after the running, with shared enjoyment and visits with co-partners. During the day -there are many exposure opportunities for you as a partner, and these are always adapted to the individual brand and its strategic focus.

You can signup and get more information about Aller Kvindeløb here.

EXPOSURE

The event
Stand in the starting/finish-line area
Speaker spots
The use of your products as prizes in a competition
Goody-bag sampling options at the stand and along the route
Halfway station along the route
B2B events

Logo exposure
On running jerseys, goody bags, signs, banners, finish-line portal, press backdrop wall, runner numbers, etc.

Aller Kvindeløb
Logo on all editorial articles about Aller Kvindeløb
Up to three editorial exposures (highlighted as “In cooperation with the partners of Aller Kvindeløbet”).

FEMINA.dk
Logo on all editorial articles
Online films from the event

Marketing of Aller Kvindeløb
Logo on marketing of Aller Kvindeløb

Target Group

Aller Kvindeløbet appeals to fashion-conscious, resourceful woman aged 25 and over. Women with style and strength, opinionated and bold – with their heart in the right place. She reads one of Allers magasines to be inspired and entertained and to take a break from everyday activities all by herself. She participates in the Aller Kvindeløbet to have a fun and adventurous day with her friend, mom or maybe her colleagues – and she enjoys participating in a day filled with inspiration and high spirits.

FEMINA Kvindeløb 2019

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