UDE OG HJEMME

Welcome to our universe

Ude og Hjemme is a weekly magazine for modern families. The age distribution of the readership shows that Ude og Hjemme is the preferred weekly magazine of families with children and, thus, of young women. Ude og Hjemme’s readers are attractive major consumers of everything from fashion-wear to weekly bargains.

Ude og Hjemme publishes relevant articles on events big and small with an emotional impact and which provide food for thought. It has many correspondence columns dealing with children’s well-being, marital problems and health. Recipes for delicious, easy-to-cook and nutritious food, as well as tips and ideas all help to inspire and ease readers’ busy daily lives. Ude og Hjemme’s readers appreciate traditional family values but combine them with a young modern family’s way of life at the same time.

The udeoghjemme.dk website focuses on everyday life and “real people” for better or worse. The website is an independent extension of the magazine’s universe and combines articles, recipes, competitions and correspondence columns from the magazine and unique topical stories.

Kasper Bækgaard
Editor-in-Chief
Kasper B+ªkgaard 2 WEB1
READERS
ONLINE USERS
FACEBOOK FOLLOWERS
INSTAGRAM FOLLOWERS

TARGET GROUP

Ude og Hjemme and udeoghjemme.dk primarily appeal to women aged 25–49. The readers/users typically live outside of Denmark’s major urban areas and give high priority to family life. When they read Ude og Hjemme and udeoghjemme.dk, they get a well-deserved rest from their busy daily lives. They enjoy reading the interesting articles, getting good advice on a wide range of topics from health and dieting to gardening and pets, and being inspired by the numerous recipes in the magazine and at the website.


Source fact box: Dansk Index Danmark 2H. 2017/Dansk Online Index december 2017 + Facebook december 2017/Instagram december 2017

Udeoghjemme-forside

Drop in for a cup of coffee

CONTACT US

FACEBOOK

INSTAGRAM